Business Case Studies

Nansledan aims to diversify and strengthen Newquay’s economy by attracting a variety of businesses of different sizes.

This page contains links to interviews with five businesses located in the Duchy of Cornwall’s Poundbury development in Dorset, where they discuss the benefits of being part of a high quality, mixed-use sustainable community.

"We already had a bakery in Lyme Regis and could see the huge potential at Poundbury to create a special space for people to come together.

A big plus about our building is the abundance of natural light and the generosity of space.
The Poundbury concept is aligned with our values in terms of authenticity and sustainability."

Clive Cobb, Founder of The Butter Market Bakery

"I was working from home until I decided 19 years ago to find a business premises. I wanted a versatile space which doubled up as a studio to fit with the artisan craft of my business and this wasn’t going to be available in conventional high street commercial units.

For five years I was a Poundbury tenant and 14 years ago I purchased premises on the development. I live within walking distance of my studio shop and enjoys the vibrant and friendly social scene at Poundbury."

Sue McCarthy-Moore, owner of Stitching House Design

"There is the real WOW factor of the building in terms of its design and appearance from the outside but also the unusual opportunity to be able to have a say in the interior layout to meet our specific business needs.

We live above the business space and it was important to us to play an active part in the community we serve. By living, working and socialising in the community it reaffirms our commitment to serving local people.

We love the choice of different styles and size of homes and diverse business activity here because it brings together people from all walks of life which makes for an interesting place to live and work."

Matthew Lucas, owner of Matthew Lucas Funeral Directors

"It sounds odd choosing a location for a business premises because it is peaceful but that makes it ideal for our shop.
We opened in 2010 with only six bikes in stock and now we display 25 bikes for first time cyclists of all ages through to seasoned enthusiasts and competitive cyclists, as well as an extensive range of products which reflect the current trends in this sector. Our business has very much evolved in response to what our customers are looking for.

We really like the hub we are in – there’s the ease of free unrestricted parking right outside and a mix of businesses around us which complement and support each other.

Our customer relations are so much better because they are able to pop in for a casual chat when they pass by rather than only coming in when they have a specific purchase in mind."

Heidi Gould, co-owner of Poundbury Cycleshop

"The premises we have been in since 2004 were tailor-made for our specific business needs which large industrial estate units would not have been able to accommodate.

Our business activity is global but we also have many Dorset and Poundbury-base clients. Local amenities are close to hand for staff, customers and our own family.

The diversity of homes and business premises brings a mix of people without historic cliques so it is a welcoming friendly evolving community."

Clare Jenkins, Director of Poundbury Systems Limited